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womens
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2
{"id":33203748963,"handle":"womens","updated_at":"2025-05-16T12:25:23-04:00","published_at":null,"sort_order":"alpha-asc","template_suffix":"","published_scope":"global","title":"Women's- Matt Myers","body_html":"Matt uses this collection for discounting products. Make sure all female items are in the collection."}
womens
Sports BrasShirts & TanksHoodies & Long SleevesJacketsGraphic TopsOUTDOORFull Layering SystemShop All
womens
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2
{"id":33203748963,"handle":"womens","updated_at":"2025-05-16T12:25:23-04:00","published_at":null,"sort_order":"alpha-asc","template_suffix":"","published_scope":"global","title":"Women's- Matt Myers","body_html":"Matt uses this collection for discounting products. Make sure all female items are in the collection."}
womens
LeggingsShortsJoggersDenimPantsSkirts & DressesTacticalFull Uniform SetOn Duty
womens
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2
{"id":33203748963,"handle":"womens","updated_at":"2025-05-16T12:25:23-04:00","published_at":null,"sort_order":"alpha-asc","template_suffix":"","published_scope":"global","title":"Women's- Matt Myers","body_html":"Matt uses this collection for discounting products. Make sure all female items are in the collection."}
womens
mens
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2
{"id":33203650659,"handle":"mens","updated_at":"2025-05-16T12:25:50-04:00","published_at":null,"sort_order":"manual","template_suffix":"","published_scope":"global","title":"Men's- Matt Myers","body_html":"Matt uses this collection to discount all products. Please make sure all male products are in this collection.","image":{"created_at":"2023-07-07T12:06:55-04:00","alt":"","width":2000,"height":900,"src":"\/\/bornprimitive.com\/cdn\/shop\/collections\/Header-img-desktop-mens-collection.png?v=1689264141"}}
mens
Summer 2025Spring 2025SwimDistancePulse CollectionUnmatchedCloud SeriesNew ArrivalsBest SellersAthleisureActive ProfessionalCampfirePatrioticSaleSomething Not Quite Right
mens
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2
{"id":33203650659,"handle":"mens","updated_at":"2025-05-16T12:25:50-04:00","published_at":null,"sort_order":"manual","template_suffix":"","published_scope":"global","title":"Men's- Matt Myers","body_html":"Matt uses this collection to discount all products. Please make sure all male products are in this collection.","image":{"created_at":"2023-07-07T12:06:55-04:00","alt":"","width":2000,"height":900,"src":"\/\/bornprimitive.com\/cdn\/shop\/collections\/Header-img-desktop-mens-collection.png?v=1689264141"}}
mens
Shirts & TanksHoodies & Long SleevesJacketsGraphic TopsOUTDOORFull Layering SystemShop All
mens
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2
{"id":33203650659,"handle":"mens","updated_at":"2025-05-16T12:25:50-04:00","published_at":null,"sort_order":"manual","template_suffix":"","published_scope":"global","title":"Men's- Matt Myers","body_html":"Matt uses this collection to discount all products. Please make sure all male products are in this collection.","image":{"created_at":"2023-07-07T12:06:55-04:00","alt":"","width":2000,"height":900,"src":"\/\/bornprimitive.com\/cdn\/shop\/collections\/Header-img-desktop-mens-collection.png?v=1689264141"}}
mens
DenimShortsJoggersPantsTACTICALFull Uniform SetOn Duty
mens
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2
{"id":33203650659,"handle":"mens","updated_at":"2025-05-16T12:25:50-04:00","published_at":null,"sort_order":"manual","template_suffix":"","published_scope":"global","title":"Men's- Matt Myers","body_html":"Matt uses this collection to discount all products. Please make sure all male products are in this collection.","image":{"created_at":"2023-07-07T12:06:55-04:00","alt":"","width":2000,"height":900,"src":"\/\/bornprimitive.com\/cdn\/shop\/collections\/Header-img-desktop-mens-collection.png?v=1689264141"}}
mens
Thank you for your interest in wanting to be a part of the Born Primitive
Program. At this time, we have closed our application to the program. We are
eager to grow our community so be sure to come back soon for updated
information! For now, be sure to stay up to date on new arrivals and unique
offers by entering your information below.
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LEVEL 1 - BASE LAYER
Your next to skin layer. In cold conditions the purpose is two-fold, to draw moisture away from the body to keep you dry while also providing insulative value to ward off hypothermia.
LEVEL 2 - MID LAYER
The purpose of the mid layer is to be worn over base layers but they’re also versatile enough to be worn by themselves and are intended to serve as another layer of heavier thermal protection.
LEVEL 3 - OUTER LAYER
Functionality, durability, packability, and versatility. The level 3 layer provides you with all the options to tackle any climate. This is your first line of defese from the elements.
LEVEL 4 - SHELL
Worn over any combination of levels 1-3, these Shells defy the elements, giving you 100% confidence in their ability to fend off wind, rain, and snow.
