Do you have a passion for fitness, clothing apparel and social content? Come join the Born Primitive Team as the Social Media & Content Manager!
- Hiring: Social Media & Content Manager
- Company: Born Primitive (www.BornPrimitive.com)
- Location: Virginia Beach, VA
- Position: Full-Time
Hours: Monday through Friday 9:00 am – 5:00 pm (Remote Work Friday’s)
As an active duty owned-and-operated company, we’re proud of our country
and what it stands for. We pride ourselves on making apparel that is of
the highest quality, comfort, and functionality for all athletes. Born
Primitive is seeking a Social Media Manager with marketing experience, a
passion for content creation, and is familiar with the CrossFit and
fitness apparel industry.
The Social Media & Content Manager (SMCM) supports brand growth by
overseeing the creation and posting of content on Born Primitive’s social
media accounts. In this role you will be involved in marketing campaigns,
copywriting and developing promotions to engage users. You will work
alongside the Creative Team to develop holistic marketing plans to meet
KPIs. The SMCM will analyze market and industry trends to stay relevant
Some of Your Responsibilities Will Include:
Maintain thorough knowledge of our brand by fully learning,
understanding and embodying our brand ethos
Manage All Social Media Accounts to include but not limited too;
Facebook, Instagram, Twitter and Tiktok
Review and analyze reports from our social platforms on a weekly basis
to ensure our current methods of social media management are remaining
relevant and in-line with industry standards
Assist with and/or execute the creation of content for our social
platforms. This role will be primarily responsible for copywriting,
photo and video-editing and content generation
Provide regular reporting for content performance and develop testing
strategies for content to ensure continued engagement and growth
across digital channels. They will be responsible for noticing trends
across channels and adapting marketing and copy accordingly
Have an open, data-driven mindset, with a strong sense of business
acumen, applying creative problem-solving to marketing challenges.
Work alongside and assist the Creative Marketing Team by:
Providing copywriting and content for organic and paid marketing
channels that follow our brand voice
Own and evolve our brand voice across public facing channels to
create a consistent brand presence
Establish key product messaging and revenue driving activities
Assist with creating creative campaigns that follow industry
- Encourage greater social media participation by interacting with consumers and creating relevant content.
(This job description is not intended to provide a complete and
comprehensive list of all job duties, requirements and responsibilities.
Instead, it is provided as a general overview of the expectations for
- Bachelor’s degree (preferred)
3-7 Years of related experience in social media, content, or brand marketing
- Experience with management of social media accounts on Facebook, Instagram, Twitter and TikTok.
- Proficiency in Adobe Photoshop and Lightroom (preferred)
Ability to thrive in a quickly growing and very fast paced work
- Ability to meet deadlines while tasked with multiple projects.
Excellent communication skills both verbal and written. Ability to
formulate professional correspondence.
Must be available to work Monday through Friday 9:00am – 5:00pm
How You Will Be Rewarded:
- Competitive Salary
Generous Paid Time Off, including Christmas Eve - New Years Day Off
- Sick Time Off
- Remote Work Friday's
Benefits – Medical, Dental, Vision, including Company Paid Life
- Retirement 401K
- Clothing Stipend
- Born Primitive Free Gym Membership (once built)